Uncut (p.91) - 4 stars out of 5 -- "SMILE finds them superimposing various styles and moods on top of each other with impish glee."
Alternative Press (p.132) - 4.5 stars out of 5 -- "Electric guitar dirges explode into feedback squall and instrumental chaos only to emerge as dreamy electro/indie pop, often within the same song."
The Wire (p.51) - "The opening track, a cover of Japanese supergroup Pyg's 'Flower, Sun, Rain', has a certain summer breeze loveliness that dissolves into one of the many warm baths of Stooges-style feedback that open up invitingly on this album..."
Kerrang (Magazine) (p.47) - "[With] plenty of raw garage, breathtakingly demented guitar mauling...[and] schizophrenic sunshine-soaked pop/eardrum destruction....Essential for volume freaks."
In keeping with a tradition unique to them, Boris released this completely different American version of SMILE months after the original Japanese edition. While the two albums have similar tracklists, they contain different recordings and sometimes entirely different instrumentation. Rocking up the more electronically enhanced Japanese tracks for the American audience, the Tokyo trio once again redefine the boundaries of heavy music. Speed metal, noise, drone, pure psych, and grunge all find common expression in Boris's anything-(heavy)-goes approach.
In a nod to their recent rise from the metal underground, SMILE is also the first Boris record to include singing drummer Atsuo's voice on every track, and he emerges as the Japanese answer to Josh Homme or Matt Pike. Particularly on the amped "Laser Beam" and the ballad "My Neighbor Satan," Atsuo's vocals bring a new accessibility to Wata and Takeshi's scabrous string freak-outs.