How the Mighty Fall: And Why Some Companies Never Give in (Hardc... Cover Art

How the Mighty Fall: And Why Some Companies Never Give in (Hardcover)

By: Jim Collins (Author)


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The author of the powerhouse business best seller GOOD TO GREAT follows up with a book just right for the time of financial crisis in America. HOW THE MIGHTY FALL is a treatise on how leaders can recognize and reverse decline. "We never saw it coming" are words that just won't do for Jim Collins. He asserts with confidence and good evidence that there are signs that must be heeded, that companies can be brought back from the precipice, and that things can be made right. He posits the five stages of decline, and provides guidance for each step along the way. "Whatever does not kill you makes you stronger" is a theme here, as Collins again proves he is a master in his field.

Good t=to Great and Built to Last identified the distinguishing characteristics shared by companies that not only achieved greatness, but also sustained it. In How The Mighty Fall, Jim Collins, considers the "dark side", offering a perspective on how a fall from greatness can happen-to even the seemingl invincible. Adapting the very methodology that established Good to Great as a landmark, How the Mighty Fall shows that every institution, no matter how great, is vunerable to decline, but recovery is possible. In some cases, companies emerge stronger-even after having crashed into the depths of a near-catastrophic fall.



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