- Category: Books » Business & Economics » Advertising & Promotion
- Format: Hardcover Learn more about the Hardcover format using Tower WIKI.
- Publisher: McGraw-Hill
- ISBN: 0071456805
- WAPI (Tower ID): 100215314
- Release Date: December 1, 2005
- Average Customer Review: There are no customer reviews yet. Be the first to write a review!
- Tower.com Sales Rank: #189129 in Books (See Top 100 Books Bestsellers)
- #7708 in Business & Economics (See Top 100 Business & Economics Bestsellers)
- #69 in Advertising & Promotion (See Top 100 Advertising & Promotion Bestsellers)
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Product DescriptionRun a Quick Search on "High Visibility" by Irving J. Rein to Browse Related Products:Browse more products related to "High Visibility"Browse more products related to "Irving J. Rein, Martin R. Stoller and Michael Hamlin"Publisher's noteThe classic guide to personal and public image making--now updated for the digital age The groundbreaking, critically acclaimed original edition of High Visibility established celebrity--the creating and managing of one's public persona--to be a critical factor in achieving personal and professional success and status. Now, in this new third edition, international communication expert Irving Rein, international marketing guru Philip Kotler, and coauthors Michael Hamlin and Martin Stoller show you how to achieve and benefit from high visibility--in any profession! "High Visibility brilliantly captures the how, why, and what of the celebrity-building process." "High Visibility is the Bible, the Das Kapital, the Origin of Species of the infant science of celebritology." Today, it's not just what you know or who you know--it's who knows you. High Visibility is the difference between being just a member of the crowd and becoming a highly recognized individual. If You Enjoy "High Visibility (Hardcover)", May We Also Recommend:Customer Reviews for "High Visibility (Hardcover)" by Irving J. Rein (Author)There are no customer reviews yet. Be the first to write a review! Advertising & Promotion Bestsellers
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