Google Analytics (Paperback) ~ Justin Cutroni (Author) Cover Art

Google Analytics (Paperback)

By: Justin Cutroni (Author)


List Price: $29.99
Current Price: $20.39
You Save: $9.60 (32%)
Download eBook

Also available from:

Provider Name Price From Condition Buy
1   Alibris $11.32 New Buy
2   Biblio $15.91 New Buy
3   Books-a-million $21.89 New Buy
4   Printsasia $23.20 New Buy
 
5   Biblio $1.75 Used Buy

Ebook Download

  • Editions available from:

Product Description



Run a Quick Search on "Google Analytics" by Justin Cutroni to Browse Related Products:

Browse more products related to "Google Analytics"

Browse more products related to "Justin Cutroni"


Short Desription

Do you know what people do when they visit your website or web app? Or how much the site contributes to your bottom line? Google Analytics keeps track and makes it easy for you to learn precisely what''s happening. This hands-on guide shows you how to get the most out of this free and powerful tool -- whether you''re new to Google Analytics or have been using it for years.

Google Analytics shows you how to track different market segments and analyze conversion rates, and reveals advanced techniques such as marketing-campaign tracking, a valuable feature that most people overlook. And this practical book not only provides complete code samples for web developers, it also explains the concepts behind the code to marketers, managers, and others on your team.

  • Discover exactly how the Google Analytics system works
  • Learn how to configure the system to measure data most relevant to your business goals
  • Track online marketing activities, including cost-per-click ads, email, and internal campaigns
  • Track events -- rather than page views -- on sites with features such as maps, embedded video, and widgets
  • Configure Google Analytics to track enterprise data, including multiple domains
  • Use advanced techniques such as custom variables and CRM integration



Customer Reviews for "Google Analytics (Paperback)" by Justin Cutroni (Author)

There are no customer reviews yet. Be the first to write a review!

Submit your Review




Explore More Great Tower Sales & Specials



Tower.com Sales, Promotions & Special Features

Tower.com Sales & Boutiques

  • Tower Essentials Sale
    Visit the Essentials Sale for a wide selection and huge savings on your favorite music, DVD, Blu-ray and Books.
  • Great Gift Ideas
    Tower has Great Gift Ideas and Huge Savings on Your Favorite Music, CDs, DVDs, Books and More at Prices that Make Giving A Breeze!

Interact with Tower.com