- Category: Books » Business & Economics » Advertising & Promotion
- Format: Paperback Learn more about the Paperback format using Tower WIKI.
- Publisher: St Martins Pr
- ISBN: 1581154011
- WAPI (Tower ID): 100429441
- Release Date: February 1, 2005
- Average Customer Review: There are no customer reviews yet. Be the first to write a review!
- Tower.com Sales Rank: #151108 in Books (See Top 100 Books Bestsellers)
- #6309 in Business & Economics (See Top 100 Business & Economics Bestsellers)
- #64 in Advertising & Promotion (See Top 100 Advertising & Promotion Bestsellers)



























