- Category: Books » Business & Economics » Business Communication - General
- Format: Paperback Learn more about the Paperback format using Tower WIKI.
- Publisher: Amacom Books
- ISBN: 0814470637
- WAPI (Tower ID): 100799117
- Release Date: April 11, 2000
- Average Customer Review: There are no customer reviews yet. Be the first to write a review!
- Tower.com Sales Rank: #263930 in Books (See Top 100 Books Bestsellers)
- #11774 in Business & Economics (See Top 100 Business & Economics Bestsellers)
- #108 in Business Communication - General (See Top 100 Business Communication - General Bestsellers)
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Product DescriptionRun a Quick Search on "Artful Persuasion" by Harry Mills to Browse Related Products:Browse more products related to "Artful Persuasion"Browse more products related to "Harry Mills"Publisher's noteThere's really nothing mysterious about getting people to change their minds. No special, inborn gifts. No subliminal tricks. Instead, the best persuaders--advertisers, salespeople, politicians, spin doctors--depend on the fact that everyone responds to messages in just two ways: thoughtfully or mindlessly. And they know how to manipulate these two persuasion routes to make even the most doubtful say "yes." Jam-packed with fascinating case studies and surprising examples, this comprehensive, entertaining how-to guide puts the powerful tool of persuasion at anyone's disposal. If You Enjoy "Artful Persuasion (Paperback)", May We Also Recommend:Customer Reviews for "Artful Persuasion (Paperback)" by Harry Mills (Author)There are no customer reviews yet. Be the first to write a review! Business Communication - General Bestsellers
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